For years, BMW has stationed itself at the intersection of two equally popular worlds: automobiles and high art. That overlap is perhaps most famously embodied by the company’s Art Cars, for…
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Looking to align themselves with creativity, innovation, and globalism, auto companies are becoming major sponsors at contemporary-art museums
An urban public project by BMW and the Guggenheim, planned to open in Berlin May 24, has been canceled due to threats of protests, according to a report from Bloomberg. The BMW Guggenheim Lab…
Sometimes, an event on the Bowery has the capacity to attract an art historian of the reputation of Hal Foster, allegedly dragged in by Guggenheim Museum director Richard Armstrong, scenesters Glenn…
In 1975, the French racecar driver Hervé Poulain commissioned his friend Alexander Calder to paint the BMW 3.0 CSL he was set to drive that year at the 24 Hours of Le Mans race in France. Though Poul…